The Whiz Times introduces kids to the real world in their language through an immersive, safe, intelligent and entertaining environment.
The Whiz Times offers plenty of opportunities for brands and marketers to reach out and engage with the key target audience of the site.
The Whiz Times reaches out to
kids, parents and schools
and offers multiple opportunities to engage with them. These are people who are absolute opinion leaders. They prefer to spend time on this site instead of playing ‘games’ or directionless internet surfing or watching mind numbing videos online (not to mention the brain-dead comments on those videos).
The Whiz Times carries transparent and decent marketing messages, and most of the brands with reputed credentials honor and believe these principals, especially when it comes to advertising to children and families.
Under our principles for marketing to children, we ensure our advertisements don’t convey misleading messages, don’t undermine parental influence, don’t encourage pester power and do not glorify over consumption.
There are opportunities to create engaging content that is valued by these opinion leaders. Your brand engages these opinion leaders- who in turn get excited about knowing your content offerings.
Two super-duper opportunities:
- Premium display advertising
- Creating premium engagement opportunities
Intrigued? Then read on…
While many are busy shopping around for banner offerings on ad networks, a new revolution has been taking place.
And what better place than The Whiz Times for content marketing.
The Whiz Times platform is unlike any other. Not only does it have the power of handcrafted content, the content is intelligent and it converses. With kids and their parents and teachers.
Kids are exposed to a variety of media now. When it comes to digital, most of it hinges at two corners- frivolous fun and entertainment stuff (videos, funny games, etc) OR academic content.
But today’s ‘Whiz’ are tomorrow’s ‘Whizionaries ‘(Ahem! Excuse the pun- just couldn’t resist it). They are more than about just frivolous fun and games. They are about finding a niche of their own. They are about discovering the world and themselves! Once they come to The Whiz Times environment, they are sure that they would get something so tangible in value- they can’t get anywhere else.
They are ‘one-ups’- the early adopters- the leaders their peers look up to.
And not only kids- Whiz Times has parents- moms and dads from 30s to mid 40s – parents of pre-teens and early teens who rave about the content here. They not only allow their kids to become members, they also consume the content and contribute to the community. As a matter of fact, many adults read the content and tell us how a piece of content made them understand a phenomenon. (how many of us understand What is a bailout or economic crisis? Or What is causing the Eurozone crisis? Or Who exactly is Bo Xilai?)
So here at Whiz Times, we allow for specially crafted conversations to resonate with our readers and our community. We take branded content marketing and put it in the social mix. Something out of the ordinary for your marketing campaigns.
Not just plain vanilla banners.
Content fuels conversations and conversations create powerful marketing.
With this premium, fully engaged, future conscious consumer, you want to create opportunities to engage. And that is exactly what we do.
End-to-end conversational strategy, original custom content series, sponsored posts, conversation marketing, content-driven ad units, and seamless editorial integration- are what we offer here.
We also understand, however, that sometimes you want to drive traffic to your chosen platform- and it is there you want to create points of engagement. The Whiz Times also offers products for great visibility. Not just plain vanilla banners.
But the destination URLs are checked and audited by our expert committee and ad-ops ninjas. Once they confirm that the destination URLs meet the strict criterion of The Whiz Times (read “family friendly content”)- we can launch the ads on the site.
Innovative banners will also be a part of the mix that you get when you choose to engage the audience via The Whiz Times platform.
Connect with the Whizzes- be a part of this community